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Snapdragon blog

Our packaging

I've been wondering a lot - when did we begin to use plastic to package everything? I visited Myanmar, in South East Asia, this year and there there is a problem with single use plastic - everything is packed in flimsy single use plastic bags - from takeaway noodles to coffee, hanging like fairground goldfish from bike handlebars. The cities are pristine but as soon as you go out into the countryside there are bonfires burning plastic and drifts of bags blowing along the side of the road.

Yet Myanmar has not been open to a lot of foreign trade for long - this influx of plastic must be recent - so what was used before?

We in the UK have a longer history with plastic, with foam chips and polystyrene - I remember the excitement of popping the bubbles on the first bubble wrap I came across, which must have been the late 1970s or early 1980s. That wasn't that long ago, so what did we use before?

I grew up in an antique dealing house - an awful lot of my childhood was spent packing up china and glass and moving it in cardboard boxes from auction house to home, to antique fairs, to market stalls. Unpacking it, setting it up for sale, packing for customers or wrapping to take home again - depending on the success of the day.

We used newspaper. Layers of newspaper carefully wrapped round handles. Saucers wrapped and stacked on end, cups nestled together. There were very few breakages.

There was skill involved - you had to think about what went where and keep things snug in the box, it was a messy job because newsprint got into your hands, but it worked.

So, earlier this year, when we began to re-jig all our packaging that is where I began. What did we do before plastic? Could we go back?

Reduce, Recycle, Reuse - that has been the green mantra for years - and it is what we have been trying to follow as we change things up.

And so we have been experimenting with how we can start again from the beginning.

We kept a note of breakage levels that we had using bubble wrap and 2 layers of cardboard boxes so that we have a base line and then we have been changing things to be more ecologically responsible as and when our existing packaging ran out. (For the record we still have some plastic sleeves for notebooks which we are continuing to use for Not on the High Street orders until they run out.)

We decided to run the experiment for 3 months and look at number of breakages (because having to replace broken orders is not exactly environmentally friendly either) and then rethink if necessary.

This is where we are. All general cardboard, paper and tissue that we use is - as it has been for 3 years - FSC approved, all tape used is paper tape, our thank you postcards are on 100% recycled paper stock and more often than not are cut down misprinted ones that I would rather use up. All are obviously recyclable.

Our string is either jute or vintage yarn from my personal stash that I'm trying to use up. We made the decision to be lavish with this in the hope that this helps it to be reused by customers.

Mugs -

I spent a catharctic hour wrapping and throwing misprinted mugs about the workshop and we ended up with packaging that provides as much protection as bubble wrap but contains no plastic. The mugs are wrapped in an unbleached recycled unprinted newspaper type paper (so no messy hands) and then put into a paper bag and wrapped a bit like an old fashioned sandwich bag with string and a label.

kit packaging

Boxed kits -

We decided to take a different approach with our boxed kits - spending more on creating packaging that is sturdy enough to be kept and reused, either as storage or as a plant pot. Again they are tied with string and we use either tissue or paper to wrap everything inside.

kit packaging

Bagged Kits -

We decided that some of our kits would actually be better in bags - for example the knitting kit, the paint a birdhouse kit - as it is handy storage and can be reused again and again. The bags we use are made from organically grown and unbleached cotton and we are printing them in-house so that we can make really small runs of products and avoid waste.

kit packaging

The experiment runs until Monday officially - but, unless there are any last minute surprises, it is very much on a par with then we used bubble wrap. We have learned that boxes have to be stuffed tight so that the contents won't move at all - so we need to use extra sheets of the unprinted newspaper to pad them out. We have also learned that quite frankly there are some places (like France) where post gets a really, really hard time and that there is not much you can do. We are currently stockpiling reused bubble wrap to pad out French orders.

Recycling - This obviously deals with the orders we are sending out, but what about the things we get sent? Some suppliers have us rolling our eyes in horror - and we do let them know that more environmentally responsible packaging matters to us. Realistically we are a tiny business but we hope that if enough tiny businesses raise the matter then things will change and we will not be sent random bits of polystyrene.

Cardboard is either used in the compost heap, as a mulch in the garden or fed to the worms. I am very excited about the potential for the wormery as wet cardboard is the worms favourite snack. We save bubble wrap and other plastic packaging. The horrible polystyrene gets broken up as crocks in the big planters to save on weight and compost. Pallets either become building materials or kindling when we can't send them back.

That leaves us with pallet wrap - like large scale clingfilm, plastic straps that bind boxes down, and lots and lots of plastic bags. We are working on it.

I would love to know whether getting detailed information about this kind of thing is useful and interesting to you? We try to balance safety, attractiveness, and being kind to the environment in the way we package things. We are improving day by day by day but we would love your feedback.

Tags: eco living

Comments: 8 (Add)

Jo Norman on May 31 2019 at 11:34

I always note how things arrive as I love getting things that need to be "unwrapped". I have moved away from plastic bags/tissue paper to colourful dotty paper bags for my packaging and I love it. I still seem to generate a lot of waste plastic though - all to do with labels. Postage labels, address labels, stickers - have you found an alternative for sticky labels that come backed on plastic?

Snapdragon Jane on May 31 2019 at 12:49

Jo - the stickers are a problem - we recently got some printed paper tape to replace most the stickers we used to use simple because of this. It still leaves the Royal Mail labels through which are the main unrecyclable rubbish in our office bin. I know that they are aware of the problem though, so hopefully alternatives will come through in time. J x

Su Lawrence on May 31 2019 at 14:53

Love this post Jane.. I've also been looking to reduce my plastic, cutting plastic products and managed to cut out bubble wrap a long while ago. Although I'm still using up a big stash of envelopes that have bubble wrap inside, but once gone i'm going to replace these with printed cardboard boxes. But in terms of products coming in, so much plastic, every single item is wrapped in plastic, its a nightmare.

Snapdragon Jane on May 31 2019 at 14:57

Thanks Sue - yes it is so important to use up all the existing things - but so tempting to just have a clean sweep.
I think that the message will eventually filter down to the bigger suppliers - it will be much more of a job to work out alternatives for the wrap on pallets etc. so I'm keeping my fingers crossed;
J x

Claudette Forman on June 1 2019 at 15:19

I loved this post, we’ve been conscious of reducing the amount of waste we have in our home. Today I received a parcel from Hobbycraft & am horrified at the amount of plastic packing that was in my box! As well as several empty boxes to keep it in place, unbelievable! As a lady on Springwatch said, it isn’t hard if we all start in our own back yard.

Susan Cole on June 2 2019 at 16:42

Always interesting to hear about the realities of small businesses trying to reduce their plastic. Also a bonus if you happen to be a packaging geek like me :) x

Vanessa Dennett on June 2 2019 at 21:16

I loved reading this, so thank you for taking the time to write it. It's fascinating to see how much thought you have put into your packaging - reassuring and inspiring too. I've loved the parcels I've received from you and it feels good to be supporting small businesses who are making these important changes. The effects ripple....... and that's what adds up to bigger change. x

Helen on June 18 2019 at 13:00

Great article Jane, informative as well as topical. I have a recycling blog post waiting in the wings I shall be publishing soon... are you happy for me to link to this post?

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I spent a lot of the weekend in the studio - sorting more, painting more, gently transforming it into what will be a light-filled  creative space. ⁠⠀
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Part of that is getting all my fabrics out of the boxes in the shed/garage/attic where they were banished while the space was a production workshop.⁠⠀
⁠⠀ I was wondering whether you would be interested in seeing it as a work in progress, in all its unfinished mess? ⁠⠀
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Or whether you like to just see the pretty finished, tidied, end result?
A couple of years ago at a festival, I was chatting to someone about food and he told me that his family had recently decided to eat meat only at weekends. 
It seemed such a sensible solution, so civilised and doable - to move from the tokenism of ‘meat free Mondays’ to tip the balance the other way. 
Since then that’s pretty much what we’ve done too. 
As my personal meat consumption has gone down the opportunities to  buy carefully reared local meat direct from the farmer have increased and now, as well as an excellent local butcher in Drymen, we can buy beef from our immediate neighbours @duncan.family.farms, slow reared pork from Craigievern farm across the road.  I get amazing hogget from my friend Sarah @mogwaii_design who sends it by Royal Mail from Lismore and goat from my friend @katgoldin in Port of Menteith. 
I say hello to this bull most days as we walk past - he usually stares back for a few seconds and then returns to gazing out over the hills, part of the landscape.
Do you have a favourite door, or is it just me? ⁠⠀
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I see this door most days - it is on a neighbour's disused barn, the door from the barnyard out onto the farm road.⁠⠀
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It seems perfect to me - just enough weathering, just the right colour.  It always makes me smile as I pass.⁠⠀
There is a weather warning out for the weekend - gales and rain are forecast. ⠀
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Today I will be doing 2 things. ⠀
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I shall be bringing some snowdrops into the house to appreciate them in the dry. ⠀
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I shall be taking a flask of soup⠀
On a long walk at lunchtime. ⠀
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What are you doing today?
Simplicity is what I'm craving this week - how about you?⁠⠀
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I feel like that springy pause on the ball of a foot before jumping.⁠⠀
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Green glass and white flowers in low spring light.
Do you remember the flower fairies? Cicely Mary Barker’s floral figures, each with a poem?  The snowdrop one was called Fair Maids of February. 
My Mum was very into the flower fairies, a bathroom was wallpapered with them, the painted walls hung with decorated flower fairy plates. For a lot of my childhood she was working on a cross stitch of the ‘bramble fairy’. Decades later I saw a beautiful blotchy lithograph in a friend’s kitchen - also called Fair Maids of February- by the early C20th artist Lily Blatherwick which I found via google images last night. 
At the moment my snowdrops certainly look more like her hail blasted ones than the demure fairy.
What do you have planned for February? ⠀
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I said at the beginning of the year that February was going to be my January this year. I knew by then that January was going to be an emotional month, a cluttered month, a bit brain foggy as I tried to work my way through shrinking Snapdragon down to its core. ⠀
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And I was right. I’m typing this sitting in a hotel bed in London after an amazingly restorative couple of days with Euan and my girls, listening to music, meeting friends, seeing art and eating so, so well. It took me right away from all the stuff in my head. ⠀
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Sitting here with my coffee, I am completely clear headed and can exactly see where I’m going. And it is exciting. It is very exciting. ⠀
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The photo is of my reclaimed machine embroidery threads newly sorted into old wooden seed trays - for years they had been jumbled and tangled into random boxes unusable, unseen. ⠀
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This weekend I head down to London - to see my girls and to watch the inspirational @marychapincarpenter sing at The Cadogan hall.⁠⠀
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On our hall wall we have written in big block letters her words - 'Why Walk When You Can Fly?'. ⁠⠀
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It is what I see as I head out for the day. ⠀
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The word I have chosen for the year is 'Soar'. ⁠This morning things feel scary but also as though they are coming together in some way. ⁠⠀
It has been a weird month, it has been a weird year if I'm honest. My ears are ringing. ⁠⠀
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Things changed a bit at work yesterday and now I am back to being a Company of One.⁠⠀
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I am cool with that. I'm refusing to see it as a diminishing.  I feel that I'm doing my best work ever - bigger is rarely best. ⠀
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Snapdragon Life continues - just with fewer coffee cups on the rack.⁠⠀
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I wrote about the story of Snapdragon for a newsletter that goes out this morning and now I'm packing up my train snacks, walking the dog and am headed off to spend time with the people I love best in the world.⁠⠀
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(you can also catch a lot of the story in an episode of @me_and_orla's Hashtag Authentic podcast that was broadcast last year)⁠⠀
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About Snapdragon

At Snapdragon we gently guide you through bringing the changing seasons into your daily life, helping you slow down, so that you can experience increased well being, calm and creativity.

Through our communities, both free and paid for, through Jane's writing on the blog, through carefully hand crafted gifts and activity kits, and through our online and in-person workshops we aim to bring people back in touch with the rhythms of a seasonal life.

Learn more about why here

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